Naarm-based First Nations creative and marketing agency Little Rocket is continuing to back Indigenous success in the industry, announcing the continuation of their Australian-first initiative.

Delivered in partnership with advertising agency Tag, a Denstu company, the two businesses delivered its first First Nations Creative Pathway Project in 2024, following up with a second advertising program this year.

Larrakia artist Mikayla Lee is 2025's recipient.

The First Nations Creative Pathway Project is the country's first and only of its kind, Little Rocket states.

"Our focus has always been to provide First Nations Creatives opportunities through our business network to reduce the barriers within the Advertising and Creative industries," Little Rocket chief executive John Burgess said.

"We hope to expand this in the years to come in Sydney and Melbourne with more interested partners."

Ms Lee will take part in the internship out of Tag's Sydney office and studio with a look into the operations of agency life.

"I'm excited to gain first-hand experience in the creative industry and explore different areas of professional and artistic interest," she said.

"This opportunity will provide greater visibility for First Nations artists and enable me to learn directly from industry professionals, contributing invaluable inside knowledge to further my projects that celebrate my Indigenous creativity and culture."

Dagoman woman with Gurindji connections and co-founder of Coolamon Creative Gabrielle Fry was last year's recipient.

The pathway program is positioned to deliver practical industry experience, mentorship and exposure to future opportunities.

Tag Asia-Pacific chief executive, Trent Agnew, said his agency is committed to supporting Indigenous talent as well as reconciliation.

"We've been dedicated to hosting this project from its inception and looking at ways in which to drive exposure and opportunity for First Nations creatives. We hope to see this project grow over the following years," he said.

Speaking last year, Mr Agnew said the program is about "value generation", not just for First Nations businesses and the industry, but with clients and brands amongst it, with representation and opportunity its central idea.

"My ultimate aspiration is we can take this year, and build on it year on year...have more people around the conversation, more people involved. And hopefully more talent participates each year," Mr Burgess said in 2024.

"I think it's really a great opportunity for us to see what we can do."